It took having my own baby to realize how little support and preparation our society offers new moms for postpartum recovery. The first months are an exhilarating, love-filled time, but childbirth is also a major medical event and I was not prepared for recovery. 

I had a pregnancy plan, a birth plan, a parenting plan —yet no plan to restore and heal my body after birth. I was unprepared for the effects of sleep deprivation, depletion, milk supply issues, the emotional highs and lows, painful sex and hair loss. I didn’t know what I didn’t know.

The more I researched the more I realized the gap in maternal care between the US and other countries around the world.

Nearly every other culture prioritizes postpartum care and recovery.

Nutritionally, there are vitamins and herbs that are part of postpartum protocols to support new moms healing. Societally and governmentally, there are paid leave programs, easy access to doulas, midwives and pelvic floor therapists, and rituals in place that allow a new mom rest. Learn more here.

This realization was shocking to me, and it became crystal clear it didn’t have to be this way and it shouldn’t be.

Then, I surveyed over 2,000 moms about their postpartum experience. The results were overwhelming — too many women struggle silently and assume this is how it’s supposed to be. They had the same challenges, and were solutionless or in some cases, they could find a product that could help but it wasn’t breastfeeding safe or made with clean ingredients.

I was determined to change the postpartum experience for moms in the US and Anya was born.

We have worked with hundreds of practitioners to better illuminate the physiological impacts of pregnancy, birth and new motherhood on a woman’s body, and more importantly how to address those impacts. 

Alongside OB-GYNs, dieticians, dermatologists, lactation experts, and doulas,  we are giving moms the most essential solutions when their bodies need it most. Each product plays a pivotal role in your recovery and each product is breastfeeding safe, vegan, and third party tested. 

Check out each product below: 

• Hair Loss Serum for the not-so-fun & demoralizing postpartum hair loss that happens to around 50% of moms. After birth, your estrogen levels drop & that leads to shedding. What can you do to grow it back fast? Use this scalp serum daily & keep up your vitamin routine. 

• Postnatal Multivitamin + Omega-3: Your mood, energy levels & brain function all take a hit postpartum thanks to hormone fluctuations, sleep deprivation & elevated stress. Replenishing levels of key nutrients that have been depleted while your body works overtime is the #1 way to make a difference in how you feel. If you’re breastfeeding, you’re at an even greater deficit. If you were reaching for your prenatal during postpartum, this is your PSA to switch your vitamin. Your prenatal won’t give you enough of what you need, and in some cases (like iron) it’s actually too much and can cause digestive issues and constipation. 

• Energy Tonic: A solve for those sleepless nights that isn’t multiple cups of coffee a day. In the fog of postpartum, it might feel like more caffeine is your only option, but research shows too much caffeine can cause jitters, exacerbated anxiety, and for some moms, impact their baby’s sleep cycles. 

• Breastfeeding Prep Kit: organic lactation tea for healthy milk supply & lanolin free organic nipple balm to help prevent & repair painful nipples. If you’re a first time mom or just want a refresher, this is cited by new moms as one of the most helpful pieces we’ve written: lactation 101. 

• Skin Repair Cream: Growing a baby for 9 months and postpartum hormones are the culprit for stretch marks and extra dry skin in the months following birth. Good news - a double acting, clean ingredient body butter + stretch mark repair cream designed specifically for postpartum moms does exist (& it was created with dermatologists so you know it has the good stuff).

• Recovery Tonic: After birth, hormones are plummeting, organs are repairing and wounds are healing. All of this requires extra vitamin C to help form new tissue and produce collagen. Your body can only absorb so much at a time, so adding this healing liquid vitamin to your multivitamin routine works double time to give you an extra boost and helps you drink more water (the other equally important vitamin for new moms).

• Calming Tea: A nighttime tea that provides stress relief and a reprieve from the anxiety that can get in the way of ‘sleeping when the baby sleeps.’